Alloy
Entertainment Launches New Digital-First Imprint with Amazon Publishing
First three books release
today
SEATTLE—(NASDAQ: AMZN)—July 29, 2014—Today, Amazon
Publishing and Alloy Entertainment, a division of Warner Bros. Television
Group, announced a digital-first imprint that will focus on young adult, new
adult and commercial fiction. The new imprint, named Alloy Entertainment, will be
part of Amazon Publishing’s Powered by Amazon program. Powered by Amazon
enables publishers and authors to leverage Amazon’s global distribution and
personalized, targeted marketing reach.
Today also marks the publication date for the imprint’s
first three titles:
Imitation
by Heather Hildenbrand, which follows Ven, the clone of a wealthy, 18-year-old
named Raven. Imitations like Ven only leave the lab when their Authentics need
them—to replace the dead, be an organ donor, or in Ven’s case, serve as bait
when Raven’s life is threatened. It is Ven’s job to draw out Raven’s
assailants, but she must decide if she is prepared to sacrifice herself for a
girl she has never met.
Every Ugly
Word by Aimee Salter, a coming-of-age story about a teenager named Ashley
who sees her 23-year-old self when she looks in the mirror. Her older self has
been through it all before, and helps Ashley survive torment from high school
bullies, unrequited love for her best friend and a volatile relationship with
her mom. But her older self also carries the scars of a terrible and imminent
event in Ashley’s life that she’s powerless to stop.
Rebel Wing
by Tracy Banghart, a sci-fi fantasy adventure set in the war-torn Dominion of
Atalanta. For Aris, the fighting is worlds away from the safety of her seaside
town until her boyfriend Calix is drafted into the military. When Aris herself
is recruited to become a pilot for an elite search-and-rescue unit, she leaps
at the chance, hoping to be reunited with Calix. But what starts as mission
driven by love turns into one of duty as Aris becomes a true soldier determined
to save her Dominion…or die trying.
Alloy Entertainment acquired the books based on the unique
voices of the authors and originality of the stories. The company worked closely
with each of the writers throughout the publishing process in an effort to gain
the widest possible readership. The books will be published under the Alloy
Entertainment publishing banner, which currently includes more than 75 New York Times bestsellers.
“One of our strengths is working with talented authors to
create and develop properties that have mass entertainment appeal,” said Leslie
Morgenstein, President of Alloy Entertainment. “This program is an exciting
extension of our business and will allow us to leverage Amazon’s ability to
distribute to an incredibly diverse and broad readership.”
"Rebel Wing
is the book of my heart. It’s a story I felt compelled to tell, both from the
perspective of an Army wife and as someone who believes you can never have
enough strong female characters in the world," said author Tracy Banghart.
"Being given the opportunity to work with the incredibly talented folks at
Alloy to make it the best version of itself was an exciting and affirming
process, and knowing that its distribution will be handled by Amazon—a company
that has already made so much possible for me as an indie author—is pretty much
the definition of win-win as far as I’m concerned."
“Alloy has a tremendous track record developing stories,
like Gossip Girl, Pretty Little Liars and The Vampire Diaries, that our customers
love,” said Jeff Belle, Vice President of Amazon Publishing. “We’re thrilled to
promote these books from Alloy Entertainment with our Powered by Amazon
program. It’s a great fit.”
Authors who publish with Alloy Entertainment’s new
digital-first imprint receive an advance and royalties paid on a monthly basis.
Alloy Entertainment will also look for opportunities to develop acquired titles
as television series, feature films, and digital entertainment.
About Alloy
Entertainment
Alloy
Entertainment, a division of the Warner Bros. Television Group, develops and
produces original novels, television series and feature films. More than 75 of
AE’s books have been on The New York Times bestseller list,
including The Vampire Diaries, Pretty Little Liars, Gossip Girl, Sisterhood
of the Traveling Pants, The Luxe, Veronica Mars: The Thousand-Dollar Tan Line,
and The 100. AE has successfully adapted several of its properties into hit
television shows for broadcast across multiple networks, including The CW, ABC,
ABC Family and Nickelodeon. Current Alloy Entertainment television series
include Pretty Little Liars, The Vampire Diaries, The
Originals and The 100. AE feature films include Sisterhood of the
Traveling Pants 1 & 2, Sex Drive and The Clique, with several
additional projects currently in development including Sisterhood
Everlasting, The Merciless and The Brokenhearted.
About Amazon.com
Amazon opened on the World Wide Web in July 1995. The
company is guided by three principles: customer obsession rather than
competitor focus, passion for invention, and long-term thinking. Customer
reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by
Amazon, AWS, Kindle Direct Publishing, Kindle, Fire phone, Fire tablets, and
Fire TV are some of the products and services pioneered by Amazon.
On behalf of
Alloy Entertainment
Bill Harrison –
Third Street Media Group323-651-3200 / bill@thirdstreetmediagroup.com
Source: Amazon.com, Inc.
Amazon.com, Inc.Media Hotline, 206-266-7180
www.amazon.com/pr
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